SRK and the E7 launch

Nokia India has launched the Nokia E7 in a grand fashion with bollywood Superstar Shah Rukh Khan at the capital yesterday.The E7 is priced at Rs.29,999/- .Expect a review from me,soon.

Also,i think this is the first time the head honcho of Nokia India has given a press briefing after the #NokMsft partnership.He has spoken to the press regarding the Nokia-Microsoft partnership for the first time in India.

He gives us thoughts on Nokia’s future dictated by his worldwide boss Stephen Elop, but seems to have declined to comment on job cuts here in India, according to CNBC TV18. What he says is plainly what Elop said, but in a more practical way.

Key takeaways :

  • Complete transition to Windows Phone will start by 2013 ( practical since migration atleast to India will take long )
  • key strategies include maintaining current customer base, Internet for the next billion and of course spearheading the partnership with Microsoft
  • Nokia India will take some hard measures , meaning there WILL be job cuts, mostly the Symbian engineering teams in Bangalore will face the axe.

Source CNBC TV18


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